Board of Directors

Board of Directors

Name Office Beginning of Mandate End of Mandate
Gregory Louis Reider President of the Board of Directors and Member of the Audit Committee 08/2020 8/2022

Mr. Gregory has a degree from Yale College, with a BA in Economics and International Relations. He serves as Chairman of the Board of Lojas União 1A99 S.A., member of the Board of Petz and Enjoei. and is a senior advisor to Warburg Pincus, a global private equity investment firm. Previously he was Principal at Warburg Pincus between 2012 and 2020.

Armando Marchesan Neto Board of Directors member and Chief Executive Officer (CEO) 08/2020 8/2022

Mr. Armando graduated in production engineering from Universidade Metodista de Piracicaba in 1998. He holds a master’s degree in production engineering from Universidade Metodista de Piracicaba in 2000, an executive MBA from Insper in 2006 and a postgraduate degree in supply chain and operations by MIT in 2010.

Before founding Sequoia, he worked as Natura’s customer service director, responsible for the distribution and operation process of the Distribution Centers, transportation and delivery, after-sales service and quality. His professional career was also marked by his role as director of operations and logistics at and, later, at B2W.

Frances Yumi Fukuda Alvim Member of the Board of Directors 08/2020 8/2022

Ms. Frances graduated with an honorable mention in Business from Insper and has an MBA from Wharton Business School. She is currently director of Warburg Pincus. She joined the company in 2012 focusing on investments in several sectors, such as retail, consumption, healthcare, education, logistics and services. Frances is a member of the Board of Directors of Petz, Superlógica Technologies and a member of the Executive Committees of Camil Alimentos, Eleva Educação and AmericaNet. Previously, Frances worked at AmBev/ABInBev, working in several areas until she took the lead in the area of strategic management for Latin American operations.

Piero Paolo Picchioni Minardi Member of the Board of Directors 08/2020 8/2022

Mr. Piero has a degree in Mining Engineering from Escola Politécnica da USP and an MBA from INSEAD, Fontainebleau, France. He has been a managing partner at Warburg Pincus since 2014 and has had experience with private equity groups before. Mr. Piero has been a member of the Board of Directors of EMPEA (Emerging Markets Private Equity Association) since 2012 and of ABVCAP (Brazilian Association of Venture Capital and Private Equity) since 2016. He is also a member of the Board of Directors of Petz, Grupo GPS, Camil Food and America Net.

Elisabete Waller Alves Independent member of the Board of Directors 05/2021 Until the next Ordinary Shareholder Meeting

Ms. Elisabete is undergraduated in Information Technology (1986), Business Management (1988) and an executive MBA in USP/FIA São Paulo (1996). She has over 33 years of experience, having worked for more than 20 years in major big fours, such as EY and PwC. In addition, her career includes working at IBM and Oracle, with Ms. Elisabete having held leadership positions and receiving awards in all the companies in which she worked. Ms. Elisabete has extensive experience in the area of ​​information technology and extensive knowledge of corporate and operational systems.

Between 2014 and 2016 she served as a member of the Brazilian Executive Board of EY and since 2017 she serves as a member of the executive board of ChildFund International Company in Brazil.

Marcelo Lopes Cardoso Independent member of the Board of Directors and Member of the Audit Committee 08/2020 8/2022

Mr. Marcelo is a consultant in HR and people management. From 1986 to 1996, he was CFO of Método Engenharia, having left the company to join GP Investimentos, with the role of CFO at Playcenter.

In 1997, he was invited to start and operate the Hopi Hari theme park, where he remained until 2002, as President. He was executive director and regional president of Latin America for DBM, a consulting company specialized in people management, from 2004 to 2008. From 2008 to 2013, he held the position of senior vice president of organizational development and sustainability at Natura, where he was responsible for the implementation of the management system, Company strategy, general management, people management and leadership development projects. In 2010, he was appointed executive of the year by the human resources magazine “Você RH”.

In 2013, he joined Grupo Fleury, in the position of executive director of people, strategy, innovation and sustainability, where he remained until November 2014.

He is also the president of Instituto Integral Brasil, a non-governmental organization, linked to the Integral Institute, created in the United States in 1998 by Ken Wilber, one of the most well-known and important philosophers today. Instituto Integral Brasil works for the development, expression and irradiation of integral consciousness in the individual, in culture and in society.

In 2014, he was elected as one of the 100 leaders with the best reputation in Brazil by Merco, a European consultancy, as one of the most admired Human Resources professionals in Brazil in People and HR Management.

He is a partner and global president of Metaintegral, an American company, which seeks to support companies in the processes of organizational transformation, seeking to resolve internal conflicts and implement new strategies, through an approach that mixes studies from psychology, sociology and anthropology.

At this moment, through his consulting firm, Chie, he integrates his deep business knowledge in projects for the transformation of organizations with methodologies based on Theory U, Integral Theory, Family and Organizational Constellation and Voice Dialogue, Positive and Development Psychology, Neuroscience, Sociology and Complexity Theory.

Sonia Regina Hess de Souza Independent member of the Board of Directors 08/2020 8/2022

Mrs. Sônia studied business administration and specialized in clothing. She started her professional life in the family business. At Dudalina, a company founded by her entrepreneurial parents – Rodolfo (Duda) and Adelina – specializing in men’s and women’s fashion,- she worked for 35 years, being 12 as president (from 2003 to 2015).

She is currently Vice-President of the Mulheres do Brasil group, mentor of EY’s Winning Women Brasil program; Endeavor advisor, ambassador and mentor; advisor to Lide Educação, which supports Instituto Ayrton Senna; member of the Curator Council of Fundação Dom Cabral; advisor to PETZ and consultant to Warburg Pincus do Brasil.