Excellence in logistics for the new digital Brazil
Founded in April 2010 by Armando Marchesan Neto and Décio Honorato Alves, Sequoia Logística e Transportes S.A. was created with the bold vision of transforming Brazilian logistics. With an innovative business model and an unwavering focus on operational excellence, the Company quickly positioned itself as one of the leaders in logistics solutions for e-commerce, retail, and technology.
A track record of consistent growth
Since its founding, Sequoia has followed a path of accelerated expansion, marked by strategic decisions and acquisitions that broadened its national presence, diversified its client base, and modernized its operations.
- 2012: The Company raised capital from the investment bank BR Partners, which became a shareholder and strengthened its cash position for expansion. In the same year, it acquired 100% of Linx Fast Fashion Ltda., consolidating its presence in the fashion segment with recognized high-volume brands.
- 2013: Expanded its logistics network through the acquisition of 80% of Celote Logística and Sete Estradas Logística, strategically strengthening its position in the apparel sector and consolidating leadership in this niche.
- 2014: Sequoia attracted one of the world’s largest private equity firms, Warburg Pincus, which began supporting the Company financially and strategically. The capital was directed toward technological modernization, including the implementation of advanced tracking and delivery control systems.
- 2015–2016: With a focus on diversification, Sequoia entered sectors such as technology, payment methods, telecommunications, education, cosmetics, and banking, building a multi-sector client portfolio. In 2016, it acquired 100% of Yeplog, adding innovation in digital logistics for payment solutions.
- 2017: Expanded geographic coverage to Southern Brazil, increasing capillarity and scale gains. The year also marked significant growth in the B2C operation, with a strong focus on last-mile deliveries, anticipating the e-commerce revolution.
- 2019: The Company acquired Texlog, expanding its presence in the Southeast, and Nowlog, one of the leaders in deliveries in the Northeast. By year-end, Sequoia served more than 2,000 Brazilian municipalities, driven by both organic growth and strategic expansion.
- 2020: A landmark year. Sequoia entered the promising LTL (less-than-truckload) segment with the acquisition of Transportadora Americana (TA) and Direcional Transporte, strengthening its presence in fractional deliveries and e-commerce.
In October, marking a decade of sustainable and solid growth, Sequoia completed its initial public offering (IPO) and joined B3’s Novo Mercado, the highest corporate governance standard in Brazil. - 2021: Sequoia maintained its accelerated pace. It acquired Prime, focused on the transportation of bulky e-commerce goods; Frenet, a logtech integrated with more than 80 e-commerce platforms and 14,000 active sellers; and Plimor, a reference in Southern Brazil for light e-commerce and LTL transportation.
In September, it launched Drops, a new company focused on pick-up and drop-off points (PUDOs), starting with 500 locations and plans to expand to 3,500.
In the same year, it invested in Lincros, a SaaS logistics solutions provider for large B2B shippers, strengthening its technology front and logistics 4.0 vision. - 2024: On December 5, 2024, the Company completed the sale of its investment in Frenet for a net amount of R$ 34,822, recognizing a gain of R$ 20,613 on the transaction.
- 2025: On June 8, 2025, the Board of Directors approved the sale of the 51% equity interest held in Drops to its partner (a related-party transaction).
A new cycle of growth with efficiency and innovation
In recent years, the Company has intensified its strategic agenda focused on operational efficiency, capital discipline, and synergy capture, reinforcing its position as one of the country’s leading private logistics and delivery platforms.
The integration with Grupo MOVE3 represented a significant milestone in consolidating a broader logistics ecosystem, expanding the service portfolio, network density, and specialization across market niches. The combination of capabilities, technology, and geographic coverage strengthened execution capacity and the value proposition for clients in critical sectors such as financial services, healthcare, retail, and technology, with particular emphasis on solutions dedicated to card logistics and sensitive documents requiring high levels of security, traceability, and compliance.
At the same time, the Company advanced structural initiatives aimed at strengthening its capital structure, improving margins, and simplifying operations, creating a stronger foundation for sustainable growth and consistent long-term value creation.
Looking ahead
The MOVE3 | Sequoia Group remains committed to disciplined growth, continuous innovation, and operational excellence. In a market increasingly driven by digitalization, omnichannel strategies, and the demand for faster and more predictable deliveries, the Company is well positioned to expand its strategic relevance, capture market opportunities, and continuously evolve its business model, including the expansion of specialized solutions for the financial services and payments sectors.
With an integrated platform, a performance-driven culture, and a long-term vision, Sequoia is prepared to continue leading the transformation of logistics in Brazil, delivering value to clients, partners, and shareholders.
